
Co-Branding
Company Co-Brand
Marketing & Branding Guidelines
Artworks
Any artwork done outside of Head Office Marketing Department MUST be approved by the Marketing Department before going to print or publish. If you are needing any artwork done, please send an email to marketing@atrealty.com.au and we will happily create it for you.
Fonts
Myriad Pro Semi Bold - This is used for the "realty" in the @realty logo
Birch STD - This is used for the @ symbol in the @realty logo
Myriad Pro Regular - This is used for all text on all marketing materials
PLEASE DO NOT USE ANY OTHER FONTS FOR MARKETING
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Logos
The @realty logo is ALWAYS in all lowercase. If you are co-branding we will provide the approved logos for you to use on all advertising.
DO NOT display the logo as - @Realty, @REALTY, atrealty or ATrealty
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Watermarks
Please use only the watermark provided to comply with REA & Domain online advertising rules. If you do not comply you run the risk of them removing your listing from their websites.
DO NOT display the logo as - @Realty, @REALTY, atrealty or ATrealty
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Colours
Blue is - 100% Cyan Hex: 00aeff
Black is - 100% Key (Black) Hex: 000000
White is - 100% White Hex: ffffff
Yellow is - 100% Yellow Hex: fff200 (Used for SOLD / UC stickers only)
WE DO NOT USE RED OR OTHER COLOURS ON ANY MARKETING MATERIALS
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Co-branded logo guidelines
The Agents logo and @realty logo must be the same size, it must not exceed the height or width of the @realty logo. The agents logo will either be the same height and lesser width, or same width and lesser height.
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All branding for signs, brochures, email signatures, business cards, flags, corflutes, personal websites, and any other marketing materials must remain consistent with @realty’s branding guidelines, with the co-branded logo incorporated. Anywhere your logo is displayed the @realty logo must also be displayed. Any non co-branded marketing materials used will need to be taken down within a reasonable time period of 1 month from your commencement date with @realty. All marketing materials must be approved by the marketing team at head office to ensure all marketing and branding is correct, professional, and of the highest quality. These guidelines are designed to ensure consistency to the public. The co-branding set up fee must be paid prior to the creation and use of any logos.
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Artwork Examples
Business Cards
(90x55mm)
.jpg)
Standard Front - Black

QR Front - White

QR Front - Black

QR Contact Back

SM Contact Back

Logo Contact Back
A-frames & pointers
(450x600mm)

Open - White

Open - Black

Auction - White

Auction - Black
Corflutes
(900x600mm or 1200x900mm)
.jpg)
2.jpg)
Blue & White
Blue & Black
Stock Signboards
(4x3 or 6x4 or Slimline)

Blue & White

Blue & Black

All Black

Slim
Blue & White

Slim
Blue & Black

Slim
All Black
Text & QR Code Signboard
(4x3 or 6x4 or 8x6)
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Text QR- Blue/Black
Text QR - Blue/White
Text - Blue/Black

Text - Blue/White

QR Sign - Black

QR Sign - Black
Photo Signboards
(4x3 or 6x4 or 8x6)

1 photo - white

4 photo - black

1 photo - black

1 photo & text - white

4 photo - white

1 photo & text - black
Property Brochures
(A4, A5, A6 OR DL)
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White Background Front


White Background
Photo/Text Front
Floorplan Back

Black Background Front


Black Background
Photo Front
Text Back

Floorplan Back


White Background
Photo Front
Promo Back
Newspaper
(Full Page, Half Page, Quarter Page, Eighth Page)
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